Our Roots in
Smart Wearables
Nova's story began in 2015, built on a foundation of hands-on innovation and a deep commitment to wearable technology. From the very beginning, our team focused on developing core technologies in-house—and as we grew, so did our capabilities.
Thanks to our team's dedication, we are proud to be recognized as one of the leading solution providers in the smart wearable industry, powering smart bands and smartwatches for global brands and supporting over 100 million users worldwide.
Today, Nova Smart has a team of over 500 people, including more than 200 dedicated R&D engineers. Our core team brings together senior experts from world-leading tech companies, med-tech innovators, and top internet firms, giving us unmatched depth across hardware design, UI design, embedded systems, mobile apps, and cloud platforms.
-
10+
Years of Experience in Smart Wearables
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500+
Employees
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40%
R&D Employees
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100 million
End Users Globally
Nova Team
R&D Team
Our R&D team, comprising over 200 professionals, is the largest solution provider in the smart wearable industry. With experience from leading global tech companies, top Chinese medical device enterprises, and renowned internet firms, we leverage a broad spectrum of technical expertise. We focus on continuous innovation, applying the latest technology to the design and functionality of our smart wearable devices.
Design Team
With over 10 years of experience and a team of 30+ designers, our design team places user experience at the heart of every product. We offer rapid customization, delivering high-fidelity UI in just three days. Balancing aesthetics and functionality, we provide multi-level customization services to ensure our products meet diverse customer needs.
Management Team
Our leadership team, with years of industry experience, drives our growth and strategic direction. Backed by a project management team of over 30 professionals, we ensure smooth execution of every project. Our self-developed project management platform allows us to efficiently plan and exceed customer expectations.
Delivery Team
We maintain strong partnerships with top factories worldwide, ensuring a reliable supply chain and large-scale production capacity. With advanced equipment and strict quality control, we deliver high-quality products on time. Our global reach spans Europe, North America, Asia, South America, Oceania, and Africa, providing tailored solutions to meet the needs of diverse markets.
Driven by innovation and a commitment to user experience, we've spent nearly a decade helping our partners lead the market. Now, we're bringing that expertise directly to you—with Nova Smart Rings, built for the next era of wearable health.
The Birth of Nova Smart Ring
In 2022, after a thorough market analysis, we set our sights on a bold new chapter: the smart ring.We combined our years of experience with a clear goal—to make wearable tech smaller, smarter, and more seamless.
With a clear vision to reimagine wearable design, our engineers began sketching the first Nova Ring concept by hand. From technical feasibility studies to structural miniaturization, we refined the ring's size and form factor with care. Our R&D team advanced industrial design, hardware engineering, and software development in parallel, combining high-precision sensors with proprietary AI health algorithms to dramatically improve data accuracy.
After more than two years of iterative development and intensive testing across performance, durability, and usability, we launched small-batch production in early 2024—laying a solid foundation for launch. By July, we debuted on Kickstarter and quickly gained international attention. In August, mass production began. By September, we successfully concluded the campaign and global shipping was underway.
At CES 2025, we proudly introduced two original imodels: Nova X, the world's first smart ring featuring a miniaturized silicon-based OLED display, and Nova Pay—a smart ring built for seamless contactless payments.
Nova History
After more than two years of iterative development and intensive testing across performance, durability, and usability, we completed small-batch trial production in 2024—laying a solid foundation for launch.
In July, we debuted on Kickstarter and quickly captured global attention.
By August, mass production was underway to ensure quality and supply stability. In September, we successfully concluded the campaign and began global shipments.
At CES 2025, Nova officially launched two original innovations: Nova X—the world's first smart ring featuring a miniaturized silicon-based OLED display, and Nova Pay—a smart ring designed for seamless contactless payments.
Our
mission is simple:
Precision.
Simplicity.
Simplicity.
At Nova, we believe powerful health insights shouldn't effortless. That's why we build technology that's precise, comfortable, and designed to fit naturally into everyday life. With that, we help every user better understand their body and take meaningful steps toward a healthier self.
Our Commitment to Sustainability
At Nova, we care deeply about the planet we live on.
That's why we design products that last, reduce waste, and prioritize ethical production.
From eco-conscious material sourcing to energy-efficient manufacturing, we are committed to reducing our environmental footprint while delivering meaningful technology. Because creating a better future starts with the choices we make today.
